April 2022
ISSN 2148-7278
Volume: 8 Number: 1


Global and Lokal Distance Education - GLOKALde , ISSN 2148-7278
, Article 7

FROM TELEVISION BROADCASTING TO AUDIO-VISUAL CONTENT DELIVERY IN DISTANCE EDUCATION: Strategy, Design, Production

Ph.D., Assistant Prof. Ufuk KUCUKCAN
Department of Cinema and Television
in Communication Science Faculty
Anadolu University, TURKEY

ABSTRACT

Television broadcast in Open and Distance education system has a 34-year history in Turkey. However, it has become unavoidable for the system to evolve to a new phase with the emerge of the innovations in “new communication and media technologies of 21st century. This change has progressed on two basic elements; content delivery (broadcasting and e-learning) and design of audio-visual content. The first step to be taken with this regard is to determine the future strategy of distance education (Open and Distance Education System 2020 Strategy Report) and then establish a new broadcasting model (TRT OKUL) under the light of the adapted strategy. This study aims to report and analyze the whole process of transformation beginning from 2010 and demonstrate what works and studies were carried out, how audio-visual contents were designed, what broadcasting strategy was employed, what techniques were used in the adaptation of broadcasting strategy to other educational tools, with applications and the results obtained through these applications.

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